Fashion Branding

NYC Vacation & Resort Wear Brand Adapts Digitalization

A brand owned by three aspiring friends who are leveraging their backgrounds and experiences to create a convenient line for women’s vacation shopping. Ki-Ki Love strive to inspire women and helping small businesses while looking amazing in their curated resort wear collection.

 

resort-wear-ecommerce-agency-usaKi-Ki Love Resort Wear Brand Challenge

The team approached us when they already had an online store, but they needed help on:

  • User Experience and Brand Positioning was missing.
  • There was no seamless browsing and frictionless experience, hence they wanted to change that for the customer eCommerce journey
  • Improve conversions and sales
  • Decimate lead bounce-rate via engaging inner-site navigation
  • To possess a fully functional and responsive solution backed by robust CMS

We helped their brand with the following Key Style Concept alterations:

  • Responsive Design

 

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Given the fact that Ki-Ki Love possesses a diverse variety of resort wear, we wanted to create the design as sleek as possible for the mobile users to effectively showcase the overview of all product categories for a perfect first-glance.

  • Featured Product Sliders

To meet the need for easier user navigation and to render quality user experience, we have infused the product sliders in homepage design.

 

resortwear-digital-marketing-agencyThe Result

Our step by step working through Content |Architecture, Aesthetics, Designing and Development of their eCommerce store from the ground up has resulted in fostering the customer engagements and higher ROI.

Our fast-paced working UX team has almost live design for Ki-Ki Love and transformed their way of selling unique vacation wear across the globe.

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