Barnados trying to change 'wear it once culture' - Netgains Fashion Digital Marketing Agency

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A survey of 2000 women in the UK concluded that on an average women wear an item of clothing 7 times, before considering it ‘old’. One of the reasons why modern women have this wasteful mindset towards clothes is that they don’t want to seen or tagged on social media platforms like Facebook and Instagram wearing the same outfit more than once. Barnados a non profit organisation that sells clothes in 590 stores across UK has launched a campaign called #MyBarnardosDonation. It is encouraging women to consider donating clothes that they no longer require, the proceeds of which are used to help disadvantaged children. Read full article here.