Case Study

Men’s Urban Streetwear Fashion Brand Launched

London Attitude is a men’s urban streetwear fashion brand from UK, efficiently serving shoppers across the globe with their premium garments. The Urban fashion brand was established in 2009 and has turned out to be the most preferable Mens urban clothing brand among the folks owing to their perfection and continuous refining of their core designs.


Despite rendering quality garments for a long while possessing an unappealing online fashion store, London Attitude was pretty unsure as to how they should commence upon the precise tactic for leveraging digitalization.

Thereby, London Attitude approached Netgains to fulfill their requirements for:

  • Website Redesign
  • A robust website development (Shopify)
  • Product Detailing
  • Graphics
  • Digital-first branding
  • Enhance UI/UX

Before Approaching Us:


Our Role

Our role as a strategic web designing and development partner drove with a precise understanding of the client’s requirements. Consequently, we dove in and speeded up with the analysis of each pain point and provided recommendations encompassing folding offerings for rebranding and how to conceive current and upcoming digital marketing in fashion efforts.

Robust on the back-end, simple at the front-end

If you will have a quick look at London Attitude’s online fashion store, you’ll notice that there are several elements such as Secure Payment Gateways, the functioning of the user’s cart, Shipment tracking and so more. Our engineers have compiled all this data integration smoothly and produced a seamless user experience on the front-end.

Easy Navigation and Controls

It is always crucial for a seamless user experience, to offer easy fashion store navigation for the visitors.

The Results

Once the Urban streetwear fashion brand website was live, the product detailing and an appealing fashion website design have embarked upon converting the visitors via enriched customer experience and user interface. On every page of the fashion website from the homepage to the inner pages, all the content has been developed in a well-organized manner for better user navigation.


Given the outcomes, we have well-repositioned London Attitude’s products and rendered the best position to the Urban fashion brand to make perfect use of their newly designed fashion eCommerce platform to its utmost advantage.

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